Abby Johnson

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November 21, 2012
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Fresh Ideas: Immortal Twinkies live on despite Hostess Brands bankruptcy

America was shaken to its junk food core last week. What was more unsettling than Israel vs. Palestine or Petreaus vs. Betrayus? The demise of the Twinkie.

According to a Washington Post report last week, Hostess Brands is going out of business due to "debt, management turmoil, rising labor costs, and the changing tastes of America." Just like that, in the twinkling of an eye.

Twinkies, Ding Dongs and HoHos have been part of our culture for over 50 years. We have personal connections and stories connected to these oddly named iconic snack foods. The Hostess name itself conjures up …

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The Nevada Appeal Updated Nov 21, 2012 03:55AM Published Nov 21, 2012 03:54AM Copyright 2012 The Nevada Appeal. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.