Nevada Appeal Capitol Bureau

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January 9, 2013
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Nevada approves marketing contract for health exchange

The Board of Examiners on Tuesday approved a $6 million contract to provide marketing and outreach education about the Silver State Health Exchange.The exchange was created under the federal Affordable Health Care Act to connect individuals and small businesses with health care providers.Exchange managers said they expect the marketing project to be in three phases — planning, education and a “call to action.” The money will help identify target markets, develop the message and brand and to create a web portal.Gov. Brian Sandoval said after the contract was approved he supports the marketing effort but still opposes putting state General …

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The Nevada Appeal Updated Jan 9, 2013 03:54AM Published Jan 9, 2013 03:53AM Copyright 2013 The Nevada Appeal. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.