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Business briefcase

Sierra Rose Floral & Gifts

401 S. Curry St.

887-1913

http://www.sierrarosefloral.com

Name: Ramie Thomas

Position: Owner

The store: She sells floral arrangements, gift baskets and other presents for occasions such as weddings, birthdays, funerals and anniversaries.

How she got started: She bought the store in August after working there part time. She’d owned other stores before and had always been a “crafty person.”

What flowers are popular now: Roses and bright spring bouquets

Future plans for the business: She wants to open other locations in Dayton and South Lake Tahoe

Best marketing technique: She had her 18-year-old son dress up in a red suit on Valentine’s Day; a “Mr. Valentine” to help bring in business.