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One local market that sees an increase in business from Burning Man is Whole Foods. In 2012, the store took their team members to the playa to better understand what Burners need for the event.

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Burning Man boosts business in Western Nevada

As tens of thousands of people have passed through Western Nevada heading for Burning Man organizers estimated they will leave $45 million in their wake. Douglas County department stores have displays aimed at Burners. At the Jacks Valley Target, a variety of displays near the entrance targeted travelers to Black Rock City.

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