Silver & Snowflakes: Happy Holidays from the Carson City Chamber


For many of us it has been a long 20 months trying to figure out what we can and cannot do when it comes to holding safe events. As you know, for the safety of our children school was closed last year and the annual Silver and Snowflakes Festival of Lights was cancelled for 2020, the first year it has been cancelled since 1988.

The festival was born out of the gas crisis in 1988 that darkened local streets to save energy and put quite the damper on the holidays. Local citizens under the direction of Marilyn Lewis wanted to assure residents that no matter what, some joy could be brought to all by lighting up the downtown. That was the first year the fifth graders assembled on the capitol steps to sing joyous Christmas favorites. Richard Bryan was the Governor at the time and “Doc” Scrivner was Carson City’s Mayor.  
 
Sine 1988, the festival has grown to become one of Carson’s signature events. The Chamber has had the privilege of organizing the event since 2014 taking over the reins from Maxine and Fred Nietz. For fifth graders, this special event has become a rite of passage. And, for Santa — well, he tells us this is one of his very favorite events in the whole world.
Before the pandemic, about 500 children sang. This year we have had to make a few accommodations to keep all safe so there will be only about 300 singers, but they won’t miss a beat or a jingle.
We are pleased the Governor and the First Lady, and our Mayor and her husband will be on hand to deliver a brief personal holiday message to our citizens. Of course, Santa and the Grinch will be mingling with the kids and pose for photos at City Hall after the event along with the Mayor.
You’ll see all new holiday décor downtown this year from Winnie Lane to the round-a-bout. The city’s wonderful public works crew will be installing the new lights to be revealed about 6:15 p.m. on December 3.
We especially thank the State of Nevada Buildings and Grounds crew for their enthusiasm in stringing thousands of bulbs on the many trees in front of the Capitol each year. They do their job with much enthusiasm and love for this community. 
Special thanks, too, to the Nevada Appeal and the advertisers who make this special holiday insert possible. As you thumb through this issue, you will find lots of good stories and information to share with your children and grandchildren.
Yes, the holiday season in Carson City is a special time in this special city. So, get out and enjoy and remember to shop local!
Ronni Hannaman
Executive Director
Carson City Chamber of Commerce
director@carsoncitychamber.com

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